Concept
‘Weekly Journey‘ is a free magazine published in the UK for the Japanese community.
Focusing on highlighting key products, we chose a design theme that would engage readers in each issue. Particularly, we devoted efforts to creating a page featuring H.I.S. advertisements that would capture readers’ interest and enjoyment. The goal was to spark a strong interest in travel and help readers find the motivation to plan a trip. To achieve this, we utilized vibrant designs, immersive photos, and structured the page to be visually appealing. We also ensured that any perks or benefits were clearly communicated.
Always putting ourselves in the readers’ shoes, our aim is to provide designs and content that readers can enjoy while gaining valuable information. We strive to be a valuable medium that inspires readers for their travels and provides essential information about travel.